Launching a brand is how I imagine parenthood to be, you lay all the groundwork for the birth, but nothing can prepare you for the reality once it’s been born.
As any new parent would be, at Rathfinny we’re proud of our offspring and count ourselves super lucky with how the first five post-launch months have gone. We’ve brought into the world two beautiful sparkling wines that have been well received and have some fantastic trade partners to share them with.
Initially, we had an irrational fear that the expectation Rathfinny had generated over the years up until the launch might be tricky to live up to, but luckily, we had top journalists and trade figures saying, “wow, thank goodness I like it, it would have been awkward if not!”. Glowing write-ups abounded, which was also the case overseas.
Sometimes a year will come along that is quite unlike any other. 2018 is one of those years.
Following last year’s fine weather at flowering the potential crop this year was always going to be good in terms of yield, little did we know we would have one of the warmest summers on record. What this meant for us, and the UK wine industry in general, is that we had a large crop that was able to ripen to ideal levels for our Sussex Sparkling wines. When I say a large crop this is relative, the UK has consistently low yields compared to other grape growing regions, which is due to weather events; late spring frost, poor flowering weather, and (generally) cool summers.