I’m lucky in my job as Brand Ambassador, I get to work with some of the most accomplished Sommeliers in the world. Aside from anything else, regular contact with them allows me to build up a clear picture of the London drinking scene in top restaurants. What I can say with the utmost confidence is that English wine is by far the hottest category of the moment.
I’ve always been fascinated by the ‘science’ of food and wine pairing. Is it actually a science, or is it down to personal choice? Are there rules to follow, or is it all common sense? Well, since taking a closer look at my own experiences and talking to various luminaries in the food and wine world, I’ve come to the view it’s a bit of everything.
Since starting as Brand Ambassador for Rathfinny 6 months ago, I’ve been involved in arranging some memorable visits to the Estate. From Sommeliers, Executive Chefs to Restaurant Managers, all have been so positive about what we’re doing, and can’t wait to get their hands on our Sparkling when it’s released!
I’m Rob, Brand Ambassador for Rathfinny. I’m the new kid on the block (wine pun) as I’ve only been in the role for two months, but I already feel very much part of the Rathfinny family.
People ask me what a Brand Ambassador does. In a nutshell, it’s about creating a buzz around the brand, making top Sommeliers drool in anticipation of our sparkling launch in 2018. Then it’s setting the strategy, whipping the distributor into shape and promoting, to become the most successful English sparkling on the market.